As we enter the winter months thousands of consumers will be stocking up on Christmas presents and gifts and one of the most popular industries during this time is the toy and games market.
Toys and games are bought throughout the year but sales generally increase during the festive months. Thousands of consumers hit the high street and search online retailers for the best deals on board games, soft toys, action toys, quiz games and educational toys.
And it’s a booming industry. Last year the toy industry generated £2.6 billion in the UK. Over 384m toys were sold during 2011 and some of the most popular purchases included building sets and dolls.
For wholesale buyers this provides plenty of profit boosting opportunities. By finding the right wholesale suppliers and toys at the right cost level, definite profits can be made when reselling as there seems to be a constant demand for toys and games.
Wholesale buyers should pay attention to figures though in order to maximise on sales. Boys still lead the way in the toy market – responsible for 55% of purchases last year. So Lego, building sets and action figures could be a safe bet for resellers. The release of blockbusters like Ted and The Hobbit this year could also see a worthwhile investment in movie related toys and products.
So to prepare for the festive period wholesale buyers need to start looking for suppliers. We have a variety of wholesale toys and games suppliers on the site offering competitive prices so get started today!
