As Wimbledon is in full swing now could be the time to invest in tennis and sporting equipment.
Last year Andy Murray became the first British male to win a Wimbledon title in 77 years. It was a huge moment for the player, who beat Djokovic to win the tournament, and a huge moment for British tennis in general. When a player does well in any sporting event it has a knock-on effect in consumer spending and participation. And it seems this was the case when Murray took home the title last year – experts predicted that the tennis industry would grow by 2.5% in 2014. And despite Murray being knocked out during the early stages of Wimbledon 2014, his impact in the tournament is still having some effects in the tennis industry. More people participate in the sport – there are 4118 places to play tennis throughout the UK according to the Lawn Tennis Association and almost 2,600 of those venues are free to play.
As well as an abundance of tennis courts to choose from, consumers have an abundance of sports shops to choose from too. A number of large high street retailers offer tennis equipment for all ages and these products are in demand regularly. A survey by Sport England Active revealed that up to April 2013, 424, 300 people over the age of 16 in the UK played tennis at least once a week. It revealed that 63% of the core market play the game several times a week.
It’s clear that this consumer participation has an impact on sales. In 2011 – 2013 racket sales increased by 23% and tennis ball sales have increased by 36% in the last five years.
The team at Wholesale Scout know how valuable this market can be and have found a variety of wholesale suppliers specialising in this field. Resellers can potentially make some healthy profits on resale, with some suppliers offering discounts as big as 50% off the RRP.
To contact these suppliers and start sourcing tennis equipment at wholesale prices register today.
